{"id":283528,"date":"2017-05-04T19:20:46","date_gmt":"2017-05-04T18:20:46","guid":{"rendered":"https:\/\/www.otpbanka.rs\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/"},"modified":"2025-10-09T17:12:36","modified_gmt":"2025-10-09T15:12:36","slug":"da-li-vise-verujete-u-tradiciju-ili-u-inovacije","status":"publish","type":"post","link":"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/","title":{"rendered":"Da li vi\u0161e verujete u tradiciju ili u inovacije?"},"content":{"rendered":"<p>Konzervativne kompanije su one koje su izgubile svoje mesto u \u017eivotima ljudi jer nisu umele da prepoznaju nove potrebe klijenata, niti da prilagode svoj na\u010din rada menjaju\u0107oj klimi poslovanja. I pored toga, njih danas mo\u017eete da prona\u0111ete onlajn &#8212; nastavile su da \u017eive u istorijskim pregledima na stranicama Vikipedije i u anegdotalnim opisima na specijalizovanim blogovima.<\/p>\n<p>U najmanju ruku, konzervativnost vas mo\u017ee li\u0161iti dobrih poslovnih prilika i za to postoji mnogo zanimljivih primera. Takva je i pri\u010da Stiva Voznijaka, koji je poznat po tome \u0161to je zajedno sa prijateljem Stivom D\u017eobsom osnovao kompaniju Apple Inc. Naime, pre ulaska u preduzetni\u010dke vode Voznijak je u radio u kompaniji Hewlett Packard, a u slobodno vreme je ru\u010dno napravio svoj (kasnije \u010duveni) personalni mikrokompjuter. Veruju\u0107i u perspektivu svog izuma, on je pet puta molio HP da po\u010dnu sa serijskom proizvodnjom njegovog kompjutera i svih pet puta je bio odbijen. Ubrzo potom je sa D\u017eobsom proizveo prvu seriju sopstvenog ku\u0107nog ra\u010dunara, poznatog kao <em>Apple I<\/em>. Naravno, izvanredna istorija HP-a pokazuje da itekako umeju da u\u010de iz propusta u pro\u0161losti.<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=UMRmG72LBU8<\/p>\n<p>Svaki korisnik koga su konzervativne kompanije izgubile, bio je dobitak za njihovog fleksibilnijeg konkurenta ili za nekog od novih igra\u010da na tr\u017ei\u0161tu. A novih brendova uvek ima i njihova ponuda \u010desto mo\u017ee da izgleda savremenije od ostalih. Me\u0111utim, iako novi brend donosi sa sobom atraktivnost, on nije u poziciji da obe\u0107a dugoro\u010dnu postojanost i stabilnost.<\/p>\n<p>Tako su, na primer, krajem devedesetih u naletu entuzijazma nastali i ubrzo nestali mnogi skupi eksperimenti koji su nudili revoluciju u onlajn pla\u0107anju, kao \u0161to su pionirski <a href=\"http:\/\/www.policycenter.info\/o-centru\/\">CyberCash<\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Billpoint\">BillPoint<\/a> (eBay), <a href=\"https:\/\/en.wikipedia.org\/wiki\/PayDirect\">PayDirect<\/a> (Yahoo), ili <a href=\"https:\/\/en.wikipedia.org\/wiki\/BidPay\">BidPay<\/a>. Ko je tada smeo da se kladi da \u0107e njihov slabiji konkurent <a href=\"https:\/\/en.wikipedia.org\/wiki\/Confinity\">Confinity<\/a> napraviti uslugu <a href=\"https:\/\/www.paypal.com\/\">PayPall<\/a> koja \u0107e postati zlatni standard onlajn pla\u0107anja?<\/p>\n<p>Dakle, ono \u0161to novi brendovi nemaju je tradicija na koju mogu da se oslone, a ono \u0161to kozervativnim firmama nedostaje je smelost za inovacije.<\/p>\n<p>Zato je potrebno da uvek imate u vidu <a href=\"https:\/\/www.otpbanka.rs\/en\/finnovation\/koliko-birokratija-kosta-srpsku-ekonomiju\/\">trendove kretanja tr\u017ei\u0161ta<\/a>, da razgovarate sa preduzetnicima \u0161irom Srbije o tome \u0161ta njih pokre\u0107e i da gledate <a href=\"https:\/\/www.otpbanka.rs\/en\/finnovation\/kako-napraviti-efikasan-tim\/\">\u0161ta motivi\u0161e va\u0161e timove<\/a> da se uhvate u ko\u0161tac sa smenom tehnologija i, prosto, otvore se za inovacije.\u00a0Radite ovo dovoljno dugo i razvi\u0107ete tradiciju inoviranja koju tr\u017ei\u0161te ne\u0107e mo\u0107i da iznenadi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kompanije i organizacije sa dugom tradicijom nisu konzervativne, one samo imaju du\u017eu istoriju uspe\u0161nog inoviranja od svih novih igra\u010da na tr\u017ei\u0161tu.<\/p>\n","protected":false},"author":11,"featured_media":3090,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"class_list":["post-283528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tehnicke-inovacije"],"acf":[],"yoast_head":"\n<title>Da li vi\u0161e verujete u tradiciju ili u inovacije | OTP bank<\/title>\n<meta name=\"description\" content=\"Verujete li vi\u0161e u tradiciju ili inovacije? Za\u0161to je potrebno uvek imati na umu tr\u017ei\u0161ne trendove? Saznaj vi\u0161e.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Da li vi\u0161e verujete u tradiciju ili u inovacije?\" \/>\n<meta property=\"og:description\" content=\"Verujete li vi\u0161e u tradiciju ili inovacije? Za\u0161to je potrebno uvek imati na umu tr\u017ei\u0161ne trendove? Saznaj vi\u0161e.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\" \/>\n<meta property=\"og:site_name\" content=\"OTP banka Srbija\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/otpsrbija\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-04T18:20:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-09T15:12:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.otpbanka.rs\/wp-content\/uploads\/2017\/03\/shutterstock_430168801.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"960\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vuk Kosovac\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/VukKosovac\" \/>\n<meta name=\"twitter:site\" content=\"@otpsrbija\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vuk Kosovac\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\"},\"author\":{\"name\":\"Vuk Kosovac\",\"@id\":\"https:\/\/www.otpbanka.rs\/en\/#\/schema\/person\/765d3cb8847306153a7a48ebb49d24a6\"},\"headline\":\"Da li vi\u0161e verujete u tradiciju ili u inovacije?\",\"datePublished\":\"2017-05-04T18:20:46+00:00\",\"dateModified\":\"2025-10-09T15:12:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\"},\"wordCount\":423,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.otpbanka.rs\/wp-content\/uploads\/2017\/03\/shutterstock_430168801.jpg\",\"keywords\":[\"dobra pri\u010da\",\"inovacije\",\"korporacije\",\"menad\u017ement\",\"naslovna\",\"osiguranje\",\"preduzetni\u0161tvo\",\"saveti\"],\"articleSection\":[\"Tehnicke inovacije\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\",\"url\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/\",\"name\":\"Da li vi\u0161e verujete u tradiciju ili u inovacije | OTP bank\",\"isPartOf\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.otpbanka.rs\/en\/finnovation\/da-li-vise-verujete-u-tradiciju-ili-u-inovacije\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.otpbanka.rs\/wp-content\/uploads\/2017\/03\/shutterstock_430168801.jpg\",\"datePublished\":\"2017-05-04T18:20:46+00:00\",\"dateModified\":\"2025-10-09T15:12:36+00:00\",\"description\":\"Verujete li vi\u0161e u tradiciju ili inovacije? 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